This post is simply outlining a good and bad review. If your review falls into the 'bad' category you wont be credited.
Some people may get confused with the term good and bad in this context, so I'll clarify that beforehand.
Good review: A review that has quality content reviewing the service of ZC and the toy itself. A good review is NOT simply praising the company. A person who gives low ratings of ZC could also be considered a good review. Typically, 3-5 paragraphs would put it into the 'good' category. 1 paragraph is roughly 5-7 sentences.
bad review: A review that took almost no time or thought to type up. It doesn't outline any part except for essentially saying "I like it."
Now, heres the examples.
Bad review example: Hi all, I ordered the gryphon and I've had it for awhile. The tip is quite big but it feels soo nice slipping in. I've only taken the knot once, but its very very big and I do hope to be able to stretch enough!!
Id like to be able to get more toys too, but im to poor to do so

What was bad in that? It has almost no content, didn't review any of the services and talked very little about the toy.
Good review example:(pre)Ordering, shipping and arrivalHi, I've been looking around for a new toy to buy and came across ZC. I was browsing around, and was simply stunned by the layout. Quite easy to navigate. I couldnt decide between a few, so after looking at the forum and some other reviews I decided to get the gryphon.
I went to the shop, placed an order and was quick. Got an email saying that it was processing and the next day I got another saying it went into the queue. 2 days later I got another saying it was finished being made and the same day it was shipped out.
It took about 7 days to arrive. The box was plain brown, nothing suspicious (thanfully). I was able to get it past my room mates with ease.
The toy I had to wait till the next day to open it since there was a party there that night.
Once I opened it, I fell in love. The toy was alot bigger than expected, but that wasn't as much of a problem as I thought it would be. The texture is nice, but I got it in the wrong color ><
Not to much a problem...
Using it Later that night I was finally able to use it after weeks of waiting. After setting up my camera and such, I got to work. Used some j-lube and got to having fun. I have used other toys before, so getting past the head was easy but still awesome! You could feel it just taper out and its very very filling. I was able to get down the shaft with ease until I hit the knot. Damn that thing is huge. I kept riding him for probably an hour and eventually I was able to take some of the knot but don't want to rush it... Its so huge...
Over-allI like the toy alot, definitely one of my favorites. Quick to buy, quickly made, slow ass shipping. Only complaint would be that I didn't get the color I ordered. That isn't quite a big issue, but after talking with BB I got a discount on my next order

Thanks!
I do like it very much and will definitely buy again.
(insert some images here from the camera that was setup)
Described the processes, the actual toy and using it. Plenty of description.
A review with this much would definitely make it into the good review category.
HOWEVER, two things.
1) Pics/vid are NOT needed to be considered a good review!
2) The discount coupon for wrong color was just put in there for a problem encountered and support. I am not saying if you get a wrong color you will get a discount.