Here's the basic idea: Make a line of $20.00 micro toys of some of the many varied designs from around the site.
Poking through the reviews, it seems a lot of people have the Euro Ruff Junior and the Micro Rider. For people who aren't sure what shape they want, or who aren't inclined to drop $30.00 or more at a time on something (Oh, but we always come back for more, don't we?

), the low price is also a great incentive.
The rest of Zeta's toys are so interesting in shape and so varied that we might want to try them all, but of course our wallets don't match up to that desire. A few more mini, low-priced toys could serve as a sort of sampler.